Do you turn to best direct payday loan lenders because you are comfortable being in debt? Most people are in debt due to overused credit cards. Is the minimum payment a comfortable enough expense to justify new debt? When you only make the minimum payment each month, do you worry about how much interest eats at your paycheck? Do you ever think about what your finances might look like if you didn’t carry these extra payments around? If the debt is not a necessary expense, why have it scheduled in your budget for so long?Many people avoid using short-term loans for the fact that direct payday lenders charge high interest. The cost is a bit ‘in your face’ when an interest fee is attached to the initial payoff. Since this debt is supposed to be paid off in just a few weeks, the lenders must collect their revenue quickly. Because the loans have half the term limit as credit cards, it can become a very expensive debt if not paid off on time. Interest never goes unnoticed when it comes to short-term loans.Credit cards will usually carry much lower rates with monthly terms and the revolving credit line will remain open as long as you are good at making the monthly payments on-time. Pay down your debt and have that much more available to spend. Give the creditor a reason to raise your rates and not only will the creditor jump on the opportunity, but the rates will skyrocket to short-term loan numbers or even higher. This means that even one late payment could change your debt drastically. Go from a 11.9% interest rate to a 29.99% rate on your current balance, your minimum balance will increase with the added interest charge. Responsible short-term loan lenders will at least keep the rates the same no matter what you do.How comfortable do you get when your finances can no longer keep up with all the debt and unexpected or emergency costs? If you minimum credit card payments increase and the only way to get fast cash is by applying with payday loan direct lenders online, would you be able to continue making payments as well as payoff the short-term loan? Most often, at this point, comfort has flown out the window and financial stress have is the replacement. Will you be able to afford the payoff?Honestly answer the above question in order to make the best choices for your finances. Compare your monthly take-home income and all monthly expenses. Don’t forget to include any repeating quarterly or biyearly bills. In fact, take a look at the most expensive month in the last year. Use the worst case scenario to plan your monthly budget. If you plan for the worst, the rest of the months will be smooth sailing. You may even find that doing so will alleviate the need for future direct payday loans. While you are at it, you can focus on paying off some that debt you were once so comfortable with.Credit card companies want you to be comfortable with their debt. It is their strategic way of keeping you on board while carrying balances from month to month. Because their interest does not usually have the same shock value as a short-term loan, people feel good that they are making smart financial choices. It isn’t until the debt becomes uncomfortable that many people begin to calculate how much of their income was wasted every month.Change your financial mindset. Treat credit cards as you would direct payday lenders, pay the debt off as fast as possible and become comfortable with putting money in a savings account for emergencies.
Direct Payday Loan Lenders: Can You Afford The Quick Payoff?
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Finding An E-Commerce Web Developer Who Is Right For The Job
An e-commerce web developer might be just what you need to expand your business online. But many people market themselves as great developers, so how do you know you are getting the right person for the job?There are a few ways to make sure you make the right hire. Follow these suggestions to ensure you are finding someone who can provide quality service at the right price.First, check the web developer’s skill level. This person should have had some sort of training, or you may want to be skeptical about what qualities they will bring to the table. There are too many people who trust the freelancing web developer only to find that they fall short in accomplishing some of your goals, or they make promises they cannot fulfill technically.The next thing to look for when you are trying to find the right e-commerce developer for your needs would be to look at reviews or get references about their services. You want to know what other clients they have served. You want to know how they treat their customers, and that previous clients have been satisfied with their web projects. Reviews are one way to see what people are saying about a given web developer, or his agency, but references are even more important because reviews can be faked. Talking to a real client is going to give you a better sense of what you can expect from your web developer.You also want to be sure they know how to create the e-commerce component of your website, whether that’s incorporating a commerce theme into your website design or hooking your website up to a shopping cart program that charges a monthly fee. Ask about your e-commerce options and their experience with different features available. If they cannot offer what you are looking for, then you can move on to the next web developer candidate. The e-commerce development should be the backbone for your website, and it is vitally important.The e-commerce web developer you hire should be able to work with you. You should be able to tell your web designer what your goals are and receive help obtaining those goals. If your developer can’t do this, you need to seek someone else.Last of all, you need to be sure the web designer understands what you need them to do. This should be done before you sign a contract so there isn’t any misunderstanding about what you expect. You and the developer should both sign this. A contract is a vital ingredient in protecting yourself against poor-quality work, unfinished work or other lapses in service.You should do some price comparisons among web developers, so you know you are paying a reasonable price. But the price is not the only thing you should take into consideration as you search for an e-commerce web developer. You want to balance quality of service with price, so that you can find the best service for the best price. If you look only for bottom-dollar bargains, you may not find an e-commerce web developer who can deliver the quality of work you need to be successful in your venture.
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Solo Travel As a Business and Lifestyle Phenomenon
“The man who goes alone can start today; but he who travels with another must wait till that other is ready.” – Henry David ThoreauIf the statistics are any indicator, many travelers agree with Thoreau. In increasing numbers, individuals are traveling alone rather than just waiting for others to join them.Solo travelers in the recent past have totaled 21 million in just the US and UK combined. According to a New York Times article in Nov. 2012, Internet searches for “solo travel packages” were up 60% over the prior year. The US Department of Commerce’s Office of Travel & Tourism Industries (“OTTI”) reported that a staggering 42% of U.S. citizens/residents that went abroad in 2011 traveled alone. Of those individual travelers, 38% traveled for leisure or to visit friends & relatives (“VFR”) and 66% for business. Similarly, inbound solo travelers from abroad totaled 36.2%. Of those, 23.6% were on leisure trips and and 62.2% for work. This business and lifestyle phenomenon has been growing exponentially.Who are solo travelers?Solo travelers are a much broader group than just the single population. They may be:• Two-career couples on business travel or “DINK’S” (Dual Income No Kids).• Those with relatives or friends abroad.• Family members pursuing separate sports/hobbies overseas.Abercrombie & Kent’s Jill Fawcett has described their solo travelers as: “often… married or have partners, but the spouses don’t share the same interest… They want to travel with like-minded people and the small group gives them some interaction. Then they go back to the privacy of their own room… 25% of people who opt for our Extreme Adventure series are (also) solo travelers,” she said. “People feel a little more secure in a group if the destination is intimidating or there’s a language barrier.” Solo Travel Is Growing at a Rapid Rate | Phil Hoffman travel blog, 10/25/11.According to Grand Circle Corp chairman Alan Lewis, “Women are a growing force in the solo travel market… where the solo market has grown from about 20% to 25% of [Grand Circle's] overall bookings during the past five years.”Single travelers do still continue to play an active role in solo travel. Their growth is clear in Europe and North America where people are marrying later and may be divorced, widowed or never married. According to a March 19, 2013 article entitled “The Growing Solo Travel Market”, http://tourismintelligence.ca, average single households total as follows:• 35% of all households in developed countries• 40% in Finland and Norway (2011)• 37% in the Netherlands (2011)• 27% in the US (2010), 29% in the UK (2011) and 28% in Canada (2011).How do solos travel?Solo travel may not necessarily mean traveling as a “group of one”. Individuals may choose1. Escorted group tours2. Independent tours3. Travel alone and select their own hotels/toursWhat Issues Confront Those Traveling Alone?There are two main challenges for individual travelers.• Attractive pricing: Lodging, tours and cruises are priced routinely on double occupancy. Most cruises and tours require a single supplement for those traveling alone. Although this is not necessarily 2X, the price differential can be substantial. This is most pronounced in tour packages, particularly cruises that have “2-for-the-price of 1″ early booking promotionals. As a result, those traveling alone may pay 3-4X couples/pairs.• Top quality access and service: In a busy holiday or tourist season, the unaccompanied traveler may be given less desirable accommodations or tables in restaurants. In fact, even 5 star hotels may be unwilling to take a dinner reservation for one even when the individual traveler is a guest of the hotel. This is particularly true on Saturday nights and holidays. The alternative may be sitting at the bar for dinner notwithstanding that the dining room has vacant tables. On cruises/river cruises or other tours with “open seating”, tables are typically set up for even numbers. The result? These travelers are faced with a “standup” buffet or engaging in sleuthing to find an available seat.What is The Business Opportunity?This travel phenomenon is growing exponentially and still represents an underserved niche. The opportunity for the industry is substantial, prioritized as follows:Leisure travelers: They are the largest percentage of industry revenues. However, a smaller percentage go alone for leisure trips. The beneficiaries: airlines, hotels, tours, car and concierge services.Business travelers: Although a small portion of revenues, a greater percentage are on business. Moreover, they may have a larger budget than an individual on vacation. The same industry segments would benefit with the exception of tours except as potential additions to an international trip.VFR: Those visiting friends and relatives may be met at the airport and have access to local transportation. While staying in a private residence, meals may not be taken out as frequently as hotel guests. Accordingly, such travelers will continue to generate new revenue primarily for airlines but are unlikely to augment the existing market for other travel services.This sector represents a largely untapped market. Given the sheer numbers of affluent professionals and business executives, with the right mix of well-priced, top quality offerings, both sides benefit. The travel industry will increase their existing revenues while those traveling alone will achieve more competitive pricing and access to higher quality. It is a market whose time has come.
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Debt Management Brings a Significant Change in Debt Scenario
Have you ever thought what would be the consequence of uncontrolled expenditure? While the desire to purchase continues to be unsatisfied, the income base gives up much earlier. The result is debts. Debts up to a certain level are admissible. Debts need to be managed to keep them within this level. The process involving the use of several techniques to curb the amount of debts is known as debt management.Outside agencies may not always be the ones who carry out debt management. In fact, the first step towards debt management, i.e. accepting that debts are a menace, is taken by the borrower himself. This is an important step because no amount of debt management tips will be little helpful if the borrower does not have enough motivation to bring about a change in his financial situation.Debt management help, for debts on a smaller scale require more participation of the individual himself. For debts that are not large and where the step is more of a preventive nature, debt management will include suggesting tips. One or two face-to-face sessions is what will be required. Along with the suggestions, debt management agencies will also tell about the problems that the individuals will face while incorporating the debt management tips. The individual himself has to employ the debt management tips. All the debt management agency would do is provide a helping hand whenever the individual falters.Debt management on a smaller scale is known as debt counselling. The tips that are offered to curb the debts form a part of the ancient wisdom that is handed from generation to generation. The idea is to remind individuals of the knowledge. The following constitute the major debt management techniques adopted at this stage:There must be a restricted expenditure proportionately to the income.
If possible, individuals must try to augment their income to suffice the additional expenses.
If a debt is incurred, it must be repaid or proper preparations must be made for its repaymentThese and several other debt management tips will be offered to help bring about a real change in debt scenario. This will require patience and perseverance on the part of the borrower. Debt counselling can be a long drawn process. However, instead of creating cosmetic changes or a temporary healing of the debts as in debt consolidation loans and mortgages, debt counselling has a long-term effect on the individual’s debt scenario.Nevertheless, the importance of debt consolidation loans and mortgages as a debt management tool cannot be discounted. When standing on the edge of bankruptcy, it will be imperative to clear the huge mound of debts already incurred. Once the finances regain health, only then should debt counselling be practiced. Situations like the one discussed above require an instant solution to debts and not a protracted one. Debt consolidation loans ensure the fastest release from the debts.Debt consolidation loan is a personal loan that is employed to settle the debts. For the purpose of ease in settlement, all debts taken from several lenders are consolidated. The total of the debts is the correct measure of the amount of debt consolidation loan that must be drawn. The entire debt consolidation loan may not be consumed by the debts. It depends on the way debt settlement is negotiated. This is the reason why it is very necessary to engage the services of a proper debt consolidation agency. One of the principal distinguishing features of debt consolidation loans is that the loan provider helps in the settlement of debts. There is an active participation of the loan provider. In this method of debt management, the role of borrower ends once he presents the list of debts to be settled.Debt consolidation mortgages, another popular debt management tool, is a second mortgage that includes certain debts in an existing mortgage. As in a debt consolidation loan, the borrowers will not be helped in settlement of debts. However, the advantage of this method is that debts are settled at the rate of a mortgage. Home equity loans also offer this advantage to the borrowers even though help from the loan provider may be absent.Whatever be the method of debt management adopted, it must be effective towards debts. The ultimate aim of debt management must be to find a long lasting solution for debts. This can be brought about only by increasing awareness for the bad effects of debts and taking the necessary steps to curb them.
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Ecommerce Business – A Blessing For Firms Looking to Reach New Customers and Grow Sales
Ecommerce businesses are getting the true value of their investments by selling products through websites and minimizing the costs of administrative overheads and infrastructure. Businesses can focus on their core competency and outsource other operations to ecommerce providers.The year 2009, in spite of the shaky economy, saw more than $50 billion spent on ecommerce websites. And this astonishing figure is still growing at a rapid pace. The success of ecommerce as a business model can be attributed to its no fuss selling interface. Increasing number of businesses are launching ecommerce websites as these internet outlets are an ideal point of sale requiring no administrative staff, real estate or sales personnel. Web hosting services take away the it overhead by offering services for data storage and management. Ecommerce providers handle transactions and payments. This is a dream come true for businesses that want to sell on the internet.Ecommerce websites work perfectly in volatile marketsmost businesses have suffered the consequences of the economic crisis and are running low on funds and resources. It is to the business’ advantage to save on infrastructure and administrative costs. The internet has made the market global and competition is fierce. Businesses are compelled to tighten profit margins to stay in the market.Ecommerce websites offer the perfect solution for businesses to maximize sales and reduce costs. The internet hosted marketplace is changeable and businesses can alter the offers, product combinations, and advertising strategies on the website in minimum time. Hosted ecommerce solutions help internet businesses take advantage of evolving technology and changing internet usage practices.Hosted ecommerce solutions offer holistic ecommerce servicesthe design of the ecommerce website is critical as it is the portal through which customers can access business products and services. Ecommerce solution providers work with businesses to create an effective website design. Apart from providing advertising services and designing the structure of the web outlet, ecommerce hosting providers:* take over it and administrative operations
* deal with warehousing and inventory management
* work on marketing strategies
* optimize the ecommerce website designecommerce hosting services allow businesses to focus their time, effort and money on the improvement of their goods and services.Maturing of ecommerce businessecommerce businesses have shown remarkable strength in the global economic slowdown. Ecommerce websites have supported businesses by ensuring a revenue stream at a time when funds are low and costs are high. Web outlets help save further by taking away it and administrative overheads.Customers turn to ecommerce websites looking for competitive rates. Ecommerce outlets fall cheap as they offer more compelling bargains than their retail counterparts do. Customers also save the cost of driving to retail stores.The upward swing in ecommerce shopping during the 2009 slowdown is an indication of the success of ecommerce solutions and their arrival in the market. At a time when many businesses are bearing the brunt of the economic crunch, ecommerce businesses are growing at around 15%, a figure that promises to keep going up. Ecommerce businesses are here to stay.
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Come And Enjoy Plush Accommodation Near Delhi
Delhi / NCR region is one of the most visited locations for both leisure tourists and business travelers. The region encircles New Delhi, Gurgaon, Ghaziabad, Noida and few other districts and is home to a number of key national and international businesses conducting their operations. Its fast industrial and financial growth has made it very essential to accommodate the numerous business clients that visit Delhi/NCR on regular basis. There is a variety of accommodation possibilities available in form of hotels, serviced apartments and guest houses catering to guests with different requirements and budgets. There are a number of luxury as well as budget Hotels in Ghaziabad where guests can choose to stay during their trips.The brand vision of the luxury hotels is to make a world-class hospitality experience accessible to the value-conscious traveler. They have visitors travelling in from various corners of the world having a vast international background and travelling experience. Properties should not just exude and offer services and amenities matching a globally acceptable hospitality standard but also provide value for money to corporate visitors.Many luxury hotels in Ghaziabad offer an unparalleled level of hospitality to their guests. The hotels not just stand among the most important corporate hubs in the Ghaziabad but also provide their national and international executive guests with a supreme comfort without compromising on the value of money. Among the available amenities in the hotel, the guests are presented with all the latest, state of the art facilities. Its spacious and luxurious rooms are equipped with Mini Safe, LCD screens, high-speed Wi-Fi and well-appointed bathrooms with a complete range of toiletries. With all this and more such properties guarantee to be the best business hotel experience for modern travelers. Many properties are located conveniently in the heart of the development districts and serve numerous business travelers at its upscale and fully serviced hotel on a daily basis.Many luxury hotels also make sure that the culinary and gastronomical needs of the customers are also met to the highest standards. Hotel’s signature restaurants serve the guests the most delectable delicacies from Indian, and international cuisines. The menus remain versatile throughout the year varying with the fresh produce from season to season. Guests can have the benefits of al-a-carte menus or buffets giving them even more choices to enjoy their breakfast, business lunches and dinners. Guests can also take pleasure in the conversations or business discussions over a few drinks at the trendy executive bars and lounges which have an abundant stock of single malts, signature cocktails and cigars. The perfect lounge ambience and live music give guests an opportunity to unwind and relax after a long busy day.
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MLM Business Online And Video Marketing Creation
For your MLM business to become successful you need to become creative with your marketing techniques. This is especially true if you are working on an online marketing. One of the most effective ways to make people notice your product online is through video marketing. You must consider the number of people using the Internet every day, as well as the amount of content being produced on a daily basis. With all that in mind, a video marketing that stands out should be on your consideration list.Using The Internet for MLM Business MarketingAs an entrepreneur, your first priority is to find a suitable marketing plan for your business. In MLM, networking is always the most important step in making your business work. In the past, marketers would do anything in order to get their products a better choice for consumers. Some business owners will use flyers, entertain parties, and would even go on a one-on-one meeting with leads. These days, the most important step is to bring your business online.Unlike anything the world has ever seen, the Internet has made our planet very sophisticated. We can easily share videos, photos, or simply stories even when we are halfway across the planet from people we know. The World Wide Web has also made marketing into a whole new playing field with millions of possible things that you can do to bring in a prospects. As a business person, it is necessary that you know what the possibilities are when managing an online company.Video As A Marketing Tool For Your Online MLM BusinessWhen marketing online, one of your first choice of tools is video creation. Videos are highly recommended because they always have good reception from leads. Some of the best way to encourage people to stay on your site is using a video. This is true because a lot of people really do not have the time to read your content. A video that contains all the information that you need to share will give you plenty of good results.Starting Video Marketing For MLM BusinessLook into possibilities when starting for video creation. Video production can be expensive, but there are also easy ways to make it work for your business (especially if you are just starting out). Choose what kind of videos you want to present to your audience, there are actual videos, video presentations, and even animation. When it comes to the kind of video, it is you choice; after all, you are aware who your prospects are.When creating actual videos, you need a bigger budget that is for shooting and editing, presentations can be different ideas shown through slides. Animations in the meantime, there are plenty of websites offering minimal fees for a fully animated video. Sites such as animoto and powtoon are perfect examples, where you can create an animated movie about your product and your company. The idea is to make something that can easily capture viewers attention. When it comes to video marketing, you will be surprise at how powerful and effective it is in helping improve your MLM business results.
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Secured Personal Loans – Single Solution For All Your Financial Ills
The general opinion of people about secured personal loans has undergone a sea change. They are no longer considered as evil as in the yesteryears. They have become as much a part and parcel of the present day’s individual as some of the essentials like food. In fact, it is secured personal loan which finances food and other needs in the absence of sufficient income.Earlier people would abstain from taking personal loans unless it was very urgent. Personal loans during those times were more often than not secured through collateral. There was always a fear of repossession of the asset. The fears were not completely baseless. There were quite a large number of instances of borrowers losing their assets to loan providers because of non payment of the secured personal loans.Lenders too have a changed their attitude towards borrowers. Lenders earlier felt that unless strict vigil be kept on borrowers, there are greater chances of defaults on the secured personal loan. However, there is not much truth in the allegations. Borrowers are obliged to repay any loan that they take. They know that they have no option other than to keep up with the payments. The payments have to be made, although may be delayed. It is the borrower who is most seriously disadvantaged. An increased payment has to be made in the form of penalty. The loan provider seizes the collateral and the borrower’s credit in the financial market sees a fall.Lenders now try to go deep into the reasons behind the non payment, if any. For borrowers who are genuinely incapable of making payments at a particular point of time, the lenders are ready to make concessions in the form of payment holidays.And why the borrowers of secured personal loans shall not be treated thus. Having offered the loan provider a right on their home or any other asset, they have covered a large part of the risk associated with lending.Through secured personal loans, borrowers can get up to £75,000. The maximum the amount of secured personal loan goes is £100,000. The lower limit for the borrowers of secured personal loans starts from £5,000. The type of asset used for guaranteeing loan repayments will influence the amount of loan one qualifies for. The largest amount is lent against home. Loan providers mainly prefer home as collateral, because of the relative safety that homes promise.Secured personal loans leave the decision of utility to the borrower himself. The borrower need not state the use for which secured loan is needed. If the loan proceeds have been taken for debt consolidation, the borrower at his will can use the loan proceeds for buying car, home improvements, or for going on exotic holidays.Interest rate is where most borrowers find secured personal loans the best. Secured personal loans are the cheapest of all personal loans. The decreased risk and applicability to individuals rather than businesses keeps the interest rates low. Borrowers can find personal loans in the range of 6-25%, depending on several factors like value of the collateral offered, type of collateral, the credit status of borrowers etc.Did we mention credit status? Credit status of the borrower indeed has a role to play in secured personal loans, though not as important as in unsecured personal loans. Borrowers’ bad credit history owing to CCJs, IVAs, and bankruptcy are little important in secured personal loans. These borrowers too can draw a good deal in spite of their bad credit history.An important reason behind the popularity of secured personal loans has been the independence borrowers get in deciding the terms of the loan. The independence mustn’t be misused however. Taking decisions without sufficient information is as much of a misuse of independence. One must not hesitate from talking to experts on any of the issues associated with secured personal loans. It is actually your asset that is on stake in the secured personal loan, and taking the correct decisions will only bring you nearer to retrieving the rights to the asset again.
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Best Auto Loan – Save Thousands on Monthly Payments
Buying a car entails substantial expenses, which can be reduced by opting for the best auto loan. Usually banks and other lending institutions offer this credit to help individuals with finance assistance to make a car purchase. Through this auto car loan agreement, borrowers agree to pay the loan amount for over a stipulated time frame, at a rate of interest as determined by lenders. Usually, loans are considered the best when they offer cheap interest rates and convenient loan terms. Besides easy loan rates and terms, the loan should match users’ criteria and provide them all the financial assistance they require. Now, the question is what the right way is to find the best deals on car loans. Start with a little bit of homework and apply some effective tips and you will find it easier to locate the best car loans around. If you are reading this article, you will get to know what it takes to find the best rates in used car loans or new car rates.How To Shop For the Best Car LoansAuto loans, from the lenders’ perspective, are the most unsecured loans. Auto loans deal with an asset that tends to decrease in value quicker than other assets. Hence, in order to cover the risks, lenders charge a bit higher interest rates on auto loans than on other loans. To search for the best car loans from such auto loans requires comparing the annual percentage rates, the best yardstick for loan comparisons.If you are planning to buy a car in future, make sure you have completed negotiating auto loan financing with a lender before you approach car dealers. Here, we are talking about direct loans. Direct loans are basically the vouchers or drafts offered by lenders. Later, when you have decided on the car model, you are required to fill up the actual price of the car you want to buy or the amount of loan required. Indirect loans are the loans receivable from the dealers. Therefore, your chances to negotiate as cash down buyer, one who offers all the cash to purchase the car, and getting cheaper deals are reduced with indirect car loans.Another thing you can do to get the best auto loan is to provide a strong credit rating for yourself. Credit rating can decide whether you are entitled to getting cheaper rates on car loans. After all, it is the rate of interest as per which down payments and monthly installments on loans are calculated. And, it is the credit rating that implies if the borrower is credible enough to be charged with lower rates on loans or not. Therefore, the first thing should be to get a copy of your credit report to find out if your payment history is good, bad or fair. Many lenders may hide good scores on your credit report to charge higher interest rates therefore, you must be well aware of your own credit score before you start shopping for the best auto loan.
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Objectives and Components of Internet Marketing
It is the age of the Internet and it’s only natural that advertising, marketing, promotion and sales of goods and services are done through the Internet. Such activity is broadly defined as Internet Marketing. Other terms that are used to refer to this are Online Marketing, Internet Advertising and Web Marketing. They all refer to the use of the Web to target and deliver promotional messages about products and services to customers.Internet Marketing includes many types of areas used in marketing such as email marketing, social media marketing, web banner advertising, mobile advertising, search engine marketing etc. As any other advertising media, internet marketing involves an advertiser who provides the content for advertisements and a publisher who integrates advertisements into spaces in online content.Basically, internet marketing does the following functions, which can be called ‘objectives’:• Communicates messages about a company’s product or services to customers online
• Conducts research into the demographics, needs and preferences of potential and existing customers
• Sells advertising space, products and services online or over the Internet.In the highly competitive and globalized economy that the world is seeing today, internet marketing has evolved into a ‘component mix’ that companies use to increase sales; it is an inevitable part of every business’ marketing strategy. For some online companies and smaller or home based businesses, internet marketing is the only method of marketing used.Internet Marketing ComponentsAmong the many components of Internet marketing are:• Setting up a web presence – create a website or portal using text, images and graphic elements to convey information on existing and upcoming services and products to customers, thus creating a one-on-one dialogue with potential buyers. Here, this online presence becomes the equivalent of printed material such as leaflets, brochures or catalogues and are an extremely viable way of establishing a business identity.• Search Engine Marketing – through Search Engine Optimization (SEO) it is possible to improve the website or the business identity of the company online to its customers.• Email marketing – this is a way of distributing information about products, services and exchanging information with the customer to receive feedback and suggestions. Using email marketing, mass distribution of emails is done; it is the online equivalent to direct mail advertising or marketing• Banner advertising – this refers to placement of ads on websites for a fee; something like placing an advertising in a printed medium like a newspaper or magazine• Blog marketing – the act of expressing opinions, comments and sharing information in a public forum through discussion; this can be achieved through hosting blogs or posting comments on other blogs and linking URLs to company products and services• Article marketing – this involves the use of articles written in relation to a business and its activities and posted on article sites. Article marketing can bring substantial traffic to a website and promote brands to a wider audience.• Social media marketing – this is one segment that every Internet user is aware of and the impact of which is certainly felt on all aspects of a business. Social networks like Facebook, LinkedIn, and Twitter etc. have increasingly become extremely useful tools for online marketing.
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